It’s no coincidence that 2012 (the latest in a long line of disaster movies from director Roland Emmerich) is timed to release during one of the worst weather months North Americans experience. Yep, November is storm season, bringing with it power outages, floods, snow, wind – and that’s only on the west coast. We’ve written [...]
I just discovered the coolest widget on the New York Times website, and it’s making me think about new ways to represent community opinion.
The New York Times asked 200 people in an unofficial poll what their hopes were for the Obama administration. But it’s how they represented that information that’s really fun: they combined cloud [...]
Do you ever stumble across something, and wonder how you could have missed an entire field of study? Not just an interesting fact, but an entire body of research, whole teams of grad students slaving away…with you none the wiser? Okay, maybe it doesn’t keep you awake at night – it’s just me.
Still [...]
Hey, does this sound like your non-profit job description?
“…Creating, communicating, delivering, and exchanging offerings that have value for clients, partners, and society at large.”*
Surprise: the secret word for your job is marketing. Why is it a secret? When you work as a fundraiser, “marketing” is a bit of a dirty word – it sounds corporate, [...]
Oh Twitter. How the crowds adore you, but how user unfriendly you can be. If you’re suffering Twitter meltdowns, head to these great fix-it sites for the answers.
PR 2.0 – has an exhaustive and frequently updated list of all Twitter features (all the add-ons you’d ever want in order to really get Twitter to work [...]
This week on Social Ch@nge we’re looking at getting visual and we need your input. How do you get the big picture across to your coworkers? Ever used mind maps, charts, brainstorming webs or stick figures to get across your strategy? When, exactly, do you need to get visual at your organization?
There are – literally [...]
Theory is good, but real-world examples are better. I recently interviewed Danielle Brigida, Associate Operations Coordinator for the National Wildlife Federation. The NWF has done a great job of rolling out Twitter as a social media tool – both as a listening post and a place for conversations. Danielle explains…
1) Why did NWF decide to [...]
Today, Google Trends is dominated by the US presidential inauguration. Every single one of the top 100 searches in the US are related to Obama being sworn in. I’ve been watching Google Trends for a while now, and I’ve never before seen the national attention so narrowly focused. Usually, there’s at least one apparently random [...]
We’re currently working on a story showcasing the best use of social media by non-profits. We’re particularly interested in educational non-profits: schools, museums, community development orgs. Who would you suggest? Which organisations are hip to the jive, as the kids say?
I’ll ante up with the Brooklyn Museum, who have an amazing networked membership program. What [...]
I was talking to someone about the growing importance of Facebook to fundraising, but was pulled up short by the following comment:
But Facebook users are all 20-somethings. Our supporters are all in their 40s and 50s. We have an older audience – they wouldn’t know how to use Facebook!
Not true, according to the latest stats. Facebook isn’t [...]
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